What is Gift Aid and how does it work?

25 February 18

  You might have recently been asked the question “do you want to Gift Aid that?” If you haven’t come across Gift Aid before then no doubt you had no idea how to respond. Gift Aid is actually a really useful tool for UK charities and one that you need to be aware of if…


Top tips on naming your online fundraising campaign

15 February 18

What’s in a name? While Shakespeare might have felt that a rose by any other name would still have smelled as sweet, that’s not the case when it comes to online fundraising. In the fundraising world the name that you give to your campaign can have a big influence over its success, from the appeal…


6 online fundraising trends we are likely to see in the near future

05 February 18

The online world changes at a fast pace and the trends and ideas that affect digital in general are also filtering down into online fundraising. Whether you’re planning to create your own campaign in the near future, or curious about where the upcoming changes could be, here are 6 online fundraising trends to look out…


Make the Most of Your Fundraising in Light of the Facebook News Feed Changes

05 February 18

Facebook’s news feed algorithm is getting a dramatic new makeover for 2018. The motivation behind the changes is to prioritise “meaningful social interactions” and to focus on fostering a greater sense of community and wellbeing among Facebook users. This was all explained recently by head honcho Mark Zuckerberg. However, given that the result of these…


How will the GDPR affect the way charities manage online giving?

01 February 18

  The EU General Data Protection Regulation (GDPR) is due to come into force in the UK on 25th May this year. It will have a wide-ranging impact on organisations collecting and/or handling the data of others, including those in the charity sector. For charities that are currently using digital as a way to grow…


10 Reasons Why Online Fundraising is a Great Platform to Raise Money

23 January 18

Whatever your cause, online fundraising offers some fantastic opportunities to generate awareness and raise money. There are many different ways to use the online world as a platform to raise cash and lots of benefits to doing so. Online giving grows year on year. In fact, across all sectors it’s expanding by 13+% per year….


Fun facts About Most Online Donors

10 January 18

Online giving is now one of the most popular ways to support charitable causes. According to the Charitable Giving Report, online donations now make up roughly two thirds of total funds that are being raised. So, if this is your chosen method of fundraising then you are directing your energies to the right place. But…


How to use Facebook to increase your Fundraising

05 January 18

Social media has a big part to play in successful online fundraising. And, with 2.07 billion monthly active users worldwide, Facebook is one of the social platforms with the most potential. If you’re looking to increase the reach – and the effectiveness – of your fundraising then Facebook provides a simple and cost effective way…


How can an online platform form a key part of your online fundraising campaign?

19 December 17

Online giving presents a fantastic opportunity to raise money and awareness for a cause that you’re passionate about. It has become a very popular option, both for individual fundraisers, and for charities looking to reach out to a wide audience of potential supporters. An online fundraising platform has a key role to play in a…


Why is online fundraising becoming more popular?

04 December 17

Online fundraising has grown exponentially over the past couple of years. It’s now one of the most popular ways to raise money – and also one of the most popular ways to give. It’s easy to see many of the benefits of raising awareness online, including that you can do it from anywhere and that…